Founded in New York City in 1921 by Benjamin, Oscar, and Ralph Lazrus, BENRUS is an American watch brand known for military, diving, field, and aviation watches, with its current watches engineered and manufactured in Switzerland.
Open in The Dial AtlasThe BENRUS entry in The Dial Atlas currently connects 6 cataloged references across 5 families. The catalog records 1921 as its founding year and United States as its associated country. The maker is organized here as a navigable set of family and exact-reference records. These counts describe the structured archive available on this site, not the brand's complete historical output.
Start with Sky Chief 36 (2 references), DTU Shield 38 (1 reference), Type 1 M1 41.5 (1 reference), Type 2 Mil Spec 39.5 (1 reference), and Ultra-Deep 36.5 (1 reference). Each family page keeps related watches together while preserving the reference codes, production periods, variants, and imagery that distinguish one execution from another. This makes the brand page a practical index for moving from a maker-level overview to the evidence attached to an individual watch.
Use the family links below to compare catalog breadth, follow production generations, and open the interactive Atlas view. Where the source data is available, reference dossiers surface case and dial details, movements, complications, nicknames, and current or discontinued status. The archive is designed to make both celebrated models and less familiar executions discoverable through stable, ordinary links.